Week 5- Developing a Global Vision.

           Apple is an international corporation currently operating and expanding its service available over 96 countries building overseas presence with Apple stores. Constructing a very successful company that has change the way technology is used worldwide. Apple is an  American company  which since few years after its launch, Apple started expanding and developing into a global market. Apple has achieved its strategy fit and succeeded its accommodate in many countries, providing the best customer service and customer value to attract more customers. Since Apple provides products that are well engaging today, with its advanced technology many people are attracted to the products and gain interest.
            Apple has developed a well understanding in the global vision, by providing well customer experience, providing products with their own country language and having people feel more comfortable with the products, and getting familiar with local culture, also establishing its branch in well developed countries. Since every country follows different cultures, Apple offers accommodates to people globally, with very modern stores, and welcoming. Apple offers training to workers, to fulfill the best customer services. Apple's simple and familiar logo has allow many countries to be able to recognize and identify the apple logo being Apple Inc.

           Apple global market has stretched out in the past few years because of the latest products introduced such as the iPod, iPad, and the iPhone. The new iPhone 4 has been sold in more than 88 countries around Europe and Asia being the fastest growing markets today and having populated cities. it is why Apple's overseas sales are very important, having 58% of its revenue from outside the American region in the latest quarter. The iPhone has become a global player and many analyst believe iPhone growth has peaked in the U.S. and strong triple-digit growth in Europe and Asia. Apple abroad and customer demand has grown in recent quarters. Reaching many demographic groups, such as students, professionals, generation Y and many more."The iPhone brought something new." said Stephane Richard, chief executive of France. Apple has amaze many people and attracted them with their products. Even though many of advanced countries such as Japan, France, Germany, and the U.K. has other smart phones, Apple still hit a high share in these high markets. Apple has said that over half of the 40 and 50 new stores it plans to open in the current fiscal year in cities such as London and Shanghai. Apple stores are a key part in major cities and is a global community affect that's quite powerful.