Coporate Iresponsibility.

            In the consumer electronics Industry, there are many chances that products will not function as supposed to. However, it is the company mission to acknowledge  that fault and fix it. When a company doesn't recognize it's mistakes, and then comes to a conclusion by solving the problem by doing something else. The company behaviour is been seen as the standard of corporate irresponsibility.
           An example of corporate irresponsibility, would be when the new Apple iPhone 4 was launch and a problem was founded weeks later of it's iPhone 4 antenna reception failure, causing major issues to consumers around the world and Apple did little action toward this problem. Apple knew that a problem would occur to the phone and instead of doing the right thing and admitting Apple's mistake. Steve Jobs CEO of Apple, decided to lay the blame on the entire mobile phone industry. After trying and failing to justify the dismal wireless reception capability of the iPhone 4, Jobs proclaimed that "phones aren't perfect." Also Jobs appealed to science by saying that Apple hadn't found a way "around the law of physics." So the phone was designed to be hand held according to his explanation. Jobs explains that the iPhone 4 reception problem is a non-issue, affecting merely a small minority of users. He says that the cause might be because there simply aren't enough cases available for the iPhone 4, but with the previous iPhone 3G, the phone didn't had any problems because cases designed would fit and for the iPhone 4 many people didn't had the same desire of the same cases.
              Yet, the truth of the matter is that Apple's loyal customers are getting cheat with a major issue, and if Jobs doesn't take actions towards his mistakes and his company. He will eventually start loosing loyal customers and public customer in the society. Although he state "Apple is not perfect" but he claims that Apple is "an engineering company" customers expectations are high in demand and customers are willing to give up their Apple products due to insufficient satisfaction. A company bad actions toward their mistakes can bring bad influences and consequences to it's company but mostly it will be consider as a corporate irresponsibility.

Apple incomplete.